Restaurant: Peanut Butter & Co. – 240 Sullivan Street, Manhattan, New York

New York City is full of specialty restaurants with menus revolving around one ingredient – Greek yogurt at the Chobani store, rice pudding at Rice to Riches and mac and cheese at S’mac. Specializing in one of my favorite foods, is Peanut Butter & Co.


Interior of Peanut Butter & Co.
Interior of Peanut Butter & Co.

The Peanut Butter & Co. restaurant is small. The place is one room made up of ten tables, seating about 20 people. A counter lines the left hand side of the room where diners line up to order from the exhaustive list of peanut butter combinations. Once an order is placed, you can find a seat while you wait for your food to be made and brought to your table.


Jerry Seinfeld Comedy Special
Jerry Seinfeld Comedy Special

My peanut butter selection for lunch was:

  • Jerry Seinfeld’s Comedy Special: our most famous customer shared his favorite peanut butter sandwich in the foreword he wrote for The Peanut Butter & Co. Cookbook, and here it is for you to try – a sliced, toasted bagel topped with peanut butter, drizzled with honey and sprinkled with cinnamon. Yum!

The cinnamon and honey livened up the peanut butter a little bit. However, this was exactly what I expected – peanut butter on a bagel. Don’t get me wrong, it was delicious, but you can only do so much to peanut butter on a bagel. I think this is the case across the board. Some of these sandwiches are creative, but in the end, you’re getting a peanut butter sandwich, something you could make in your kitchen.


The Peanut Butter & Co. restaurant is pretty much self-serve. You order at the counter and seat yourself. It did take a while to get the food but it was very busy so I can give them some leniency here.


This is a unique restaurant that capitalizes on everyone’s love of peanut butter. But, when it comes down to it, the prices for the sandwiches (around $6-$9) are a little extravagant for peanut butter on bread, even if you throw some bananas on it.

The Verdict

Peanut Butter and Co. is a very unique and creative restaurant. I’m a huge fan of any and all things peanut butter so it didn’t take a lot to convince me to come here. That being said, I’m not breaking down the door to come back. Unlike other specialty restaurants, Peanut Butter & Co. serves something anyone can easily make. This is unlike a place like S’mac, where I don’t see many people quickly whipping up a dish of Mediterranean mac and cheese (a delicious option for those that haven’t tried it). Bring your tourist friends, but promise yourself to only visit once.

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